Why Do Business Etiquette Trainers Often Seem Untrustworthy? Examining Modern-Day Etiquette Through Real-World Examples

Why Business Etiquette Trainers Can Seem Untrustworthy

There are various reasons why many people find etiquette trainers’ advice to be out of touch with real-world needs. This perception arises largely because the etiquette they teach often doesn’t align with the reality of modern business. Let’s explore this disconnect by looking at concrete examples of commonly taught rules and their disconnect with the current business environment.

1. Tendency to Promote “Original Rules” as Universal Business Etiquette

Some trainers promote their own standards as if they were universal, even though their guidelines might be overly formal or situationally irrelevant. The issue is that the rules they present as “common sense” don’t always reflect actual workplace priorities, making them feel out of sync with the pace of modern business.

Example 1: Exchanging Business Cards

  • Trainer’s Guidance: “Present your business card with both hands, thumbs aligned, and ensure the recipient can read the card’s details from their side.”
  • Reality Disconnect: In practice, exchanging business cards quickly and even one-handed is common, especially in fast-paced settings. With the rise of remote work, card exchange itself has decreased significantly. As a result, these specific gestures may no longer feel relevant or efficient for most businesspeople.

Example 2: Posture During Meetings

  • Trainer’s Guidance: “Sit upright, keep your shoulders back, and face the speaker with unwavering attention.”
  • Reality Disconnect: Long meetings demand a level of relaxation to stay engaged, and companies with open cultures may actually encourage a less rigid posture. Staying relaxed often helps participants focus better and fosters more natural conversation, while strict posture can increase tension and hinder open communication.

These examples illustrate how etiquette trainers’ recommendations can feel disconnected from workplace priorities, making the guidance seem impractical or even artificial.

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2. The Gap Between Formal Etiquette and Modern Business Culture

Another common criticism is that the etiquette trainers’ guidance may reflect outdated corporate values that don’t fit well with contemporary business norms. They often promote formal standards that feel out of place in companies that value speed, flexibility, and flat hierarchy.

Example 3: Phone Answering Formalities

  • Trainer’s Guidance: “Always begin with a formal greeting: ‘Thank you for calling. This is [Name] from [Company Name] speaking. How may I help you today?’”
  • Reality Disconnect: Younger, fast-paced workplaces often adopt a more casual style, where a simple “This is [Name]” can be sufficient. Formality may not only seem unnecessary but can also feel forced, especially as email and messaging are becoming more common than phone calls in many workplaces.

Example 4: Bowing Angles (15, 30, 45 degrees)

  • Trainer’s Guidance: “Adjust the depth of your bow based on the situation to show the appropriate level of respect.”
  • Reality Disconnect: In fast-moving work settings, a quick, polite nod is often valued more than getting a specific angle perfect. Similarly, as remote meetings have increased, the emphasis has shifted toward concise, efficient greetings rather than precise gestures.

Example 5: Timing When Speaking with Superiors

  • Trainer’s Guidance: “Allow superiors to finish speaking entirely, and only respond once there’s a clear opening.”
  • Reality Disconnect: Companies with flatter structures and results-focused cultures often encourage open communication, where asking questions on the spot is seen as practical rather than disrespectful. Here, hesitation can hinder the team’s progress, making these formal rules counterproductive.

Why Does This Disconnect Exist? Changing Social and Professional Expectations

Business etiquette evolves along with the changing cultural and professional landscape. Many etiquette trainers still emphasize rules that were more relevant in strictly hierarchical, formal work cultures. This lack of adaptation to today’s faster, more flexible workplaces often gives the impression that their advice is impractical.


Conclusion: Modern Business Etiquette Should Focus on Practicality Over Formality

In today’s business environment, the focus has shifted toward authentic and efficient communication over strict adherence to formal etiquette. Therefore, etiquette trainers’ detailed rules and rigid requirements often come across as untrustworthy or impractical.

Ultimately, modern business etiquette emphasizes behavior that is efficient, respectful, and adaptable to real-world conditions over adherence to rigid standards.

“Why Do Business Etiquette Trainers Often Seem Untrustworthy? Examining Modern-Day Etiquette Through Real-World Examples”


Why Business Etiquette Trainers Can Seem Untrustworthy

There are various reasons why many people find etiquette trainers’ advice to be out of touch with real-world needs. This perception arises largely because the etiquette they teach often doesn’t align with the reality of modern business. Let’s explore this disconnect by looking at concrete examples of commonly taught rules and their disconnect with the current business environment.

1. Tendency to Promote “Original Rules” as Universal Business Etiquette

Some trainers promote their own standards as if they were universal, even though their guidelines might be overly formal or situationally irrelevant. The issue is that the rules they present as “common sense” don’t always reflect actual workplace priorities, making them feel out of sync with the pace of modern business.

Example 1: Exchanging Business Cards

  • Trainer’s Guidance: “Present your business card with both hands, thumbs aligned, and ensure the recipient can read the card’s details from their side.”
  • Reality Disconnect: In practice, exchanging business cards quickly and even one-handed is common, especially in fast-paced settings. With the rise of remote work, card exchange itself has decreased significantly. As a result, these specific gestures may no longer feel relevant or efficient for most businesspeople.

Example 2: Posture During Meetings

  • Trainer’s Guidance: “Sit upright, keep your shoulders back, and face the speaker with unwavering attention.”
  • Reality Disconnect: Long meetings demand a level of relaxation to stay engaged, and companies with open cultures may actually encourage a less rigid posture. Staying relaxed often helps participants focus better and fosters more natural conversation, while strict posture can increase tension and hinder open communication.

These examples illustrate how etiquette trainers’ recommendations can feel disconnected from workplace priorities, making the guidance seem impractical or even artificial.


2. The Gap Between Formal Etiquette and Modern Business Culture

Another common criticism is that the etiquette trainers’ guidance may reflect outdated corporate values that don’t fit well with contemporary business norms. They often promote formal standards that feel out of place in companies that value speed, flexibility, and flat hierarchy.

Example 3: Phone Answering Formalities

  • Trainer’s Guidance: “Always begin with a formal greeting: ‘Thank you for calling. This is [Name] from [Company Name] speaking. How may I help you today?’”
  • Reality Disconnect: Younger, fast-paced workplaces often adopt a more casual style, where a simple “This is [Name]” can be sufficient. Formality may not only seem unnecessary but can also feel forced, especially as email and messaging are becoming more common than phone calls in many workplaces.

Example 4: Bowing Angles (15, 30, 45 degrees)

  • Trainer’s Guidance: “Adjust the depth of your bow based on the situation to show the appropriate level of respect.”
  • Reality Disconnect: In fast-moving work settings, a quick, polite nod is often valued more than getting a specific angle perfect. Similarly, as remote meetings have increased, the emphasis has shifted toward concise, efficient greetings rather than precise gestures.

Example 5: Timing When Speaking with Superiors

  • Trainer’s Guidance: “Allow superiors to finish speaking entirely, and only respond once there’s a clear opening.”
  • Reality Disconnect: Companies with flatter structures and results-focused cultures often encourage open communication, where asking questions on the spot is seen as practical rather than disrespectful. Here, hesitation can hinder the team’s progress, making these formal rules counterproductive.

Why Does This Disconnect Exist? Changing Social and Professional Expectations

Business etiquette evolves along with the changing cultural and professional landscape. Many etiquette trainers still emphasize rules that were more relevant in strictly hierarchical, formal work cultures. This lack of adaptation to today’s faster, more flexible workplaces often gives the impression that their advice is impractical.

Conclusion: Modern Business Etiquette Should Focus on Practicality Over Formality

In today’s business environment, the focus has shifted toward authentic and efficient communication over strict adherence to formal etiquette. Therefore, etiquette trainers’ detailed rules and rigid requirements often come across as untrustworthy or impractical.

Ultimately, modern business etiquette emphasizes behavior that is efficient, respectful, and adaptable to real-world conditions over adherence to rigid standards.